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GLOW X GO

White 2 Bronze Butter Complete Salon Marketing, Sales & Profit Pack | Digital Download

White 2 Bronze Butter Complete Salon Marketing, Sales & Profit Pack | Digital Download

$59.99
$79.99 $59.99
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White 2 Bronze Butter Salon Marketing, Sales & Profit Pack

 

THE PRODUCT KNOWLEDGE. THE MARKETING CONTENT. THE SALES STRATEGY. ALL DONE FOR YOU.



Introducing the White 2 Bronze Butter Salon Marketing, Sales & Profit Pack, an exclusive GXG Academy digital resource designed to help tanning salons confidently introduce, market and sell White 2 Bronze Butter by Devoted Creations.



This isn't just another collection of social media templates.

 

It's a complete, product-specific business and marketing toolkit, combining professional sales education, ready-to-use marketing content, structured launch strategies and practical profit management tools.

From understanding the formula to training your team, creating customer demand and measuring your results, we've done the groundwork so you can focus on running your salon and making sales.

One product. One complete marketing and sales system.



White 2 Bronze Butter by Devoted Creations offers a distinct product story: a rich, whipped-feel tan enhancer without added bronzers, featuring a six-butter blend, Cocoa Cream fragrance and skincare-focused ingredients.



But simply stocking a great product doesn't guarantee sales.



Customers need to understand why they should choose it.

Your team needs to know how to recommend it, & your salon needs a strategy that connects your marketing activity to actual purchases.



That's exactly what this pack is designed to help you achieve.



Instead of relying on random product posts or discounting to generate interest, you'll have a structured approach to:

  • Educate your customers with confidence.

  • Develop your team's product and sales knowledge.

  • Create consistent, professional marketing content.

  • Improve customer consultations and purchasing decisions.

  • Understand your margins and protect profitability.

  • Encourage repeat purchases and customer retention.

  • Track your results and refine your sales strategy.



WHO IS THIS PACK FOR?

Created for salon owners, tanning retailers, wholesale clients and beauty businesses stocking or preparing to introduce White 2 Bronze Butter.

Whether you're launching the product for the first time or looking to improve sales of your existing stock, this pack gives you the knowledge, content and commercial tools to market it more effectively.



CREATED BY GXG ACADEMY

At GLOW X GO, we believe supplying premium tanning products is only part of the equation.

Helping our salon partners understand, promote and profit from those products matters just as much.

GXG Academy was created to bridge the gap between stocking a product and knowing how to sell it.

Our digital marketing packs bring together product education, practical business training and professional marketing resources to help salons operate with greater confidence and commercial awareness.

Stock the product. Know the product. Sell the product.



Digital product. No physical goods included. Use is subject to the supplied licence and Terms & Conditions. Financial examples are illustrative and must be replaced with your own business figures. Nothing in the terms excludes rights under Australian Consumer Law.
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What's Included

The 64-Page Salon Business Bible



Your central resource for introducing, recommending, marketing and selling Devoted Creations White 2 Bronze Butter.



Inside, you'll find:

Product Knowledge and Customer Education

  • The six-butter blend, skincare ingredients and formula features explained in clear language.

  • The difference between bronzer-free tan enhancers, bronzer lotions and developing self-tans.

  • A visual green, orange and red customer suitability filter.

  • Seven consultation questions, product-care guidance and customer-support procedures.

  • A customer desk card and team knowledge assessment.



Sales Training Your Team Can Practise

  • Responses to price objections, hesitation and common product misconceptions.

  • Questions that uncover what the customer actually wants.

  • A clear recommendation and closing sequence.

  • Relevant aftercare and complementary product conversations.

  • Practical role-play exercises and a 30-minute team training session.



Offers for Different Business Models

  • In-salon product demonstrations and controlled trial strategies.

  • Full-bottle retail conversion techniques.

  • Relevant aftercare and body-care bundles.

  • Customer follow-up and repeat-purchase opportunities.

  • Margin checks to help you choose offers your business can support.



Pricing, Profit and Stock Tools

  • Landed-cost and contribution calculations.

  • Gross margin, pricing and discount guidance.

  • Campaign break-even calculations and worked examples.

  • Demonstration and trial costing.

  • Inventory, reorder and cash-planning tools.

  • Customer value and repeat-purchase considerations.



A Complete 27-Day Launch Campaign

Follow a structured 27-day plan covering launch preparation, product introduction, customer education, purchasing confidence, retention and performance review.



The campaign includes:

  • A message: what to communicate.

  • An action: what to invite the customer to do.

  • A measure: what to track.

Start when your business is ready. There are no fixed calendar dates.



Luxe Instagram Story and Grid Imagery

Create a coordinated campaign with supplied White 2 Bronze Butter imagery featuring rich chocolate-brown tones, whipped butter textures, cream marble swirls, luxurious resort settings and metallic bronze-gold details.

Use the imagery alongside the campaign guidance, captions and educational prompts. Add your business details, confirmed pricing and calls to action where appropriate.



Copy and Customer Communication Tools

Adapt the supplied resources for your business:

  • Caption ideas and Instagram Story sequences.

  • Reel and video scripts.

  • Product launch emails.

  • SMS and direct-message wording.

  • Customer follow-up messaging.

  • Retention and repeat-purchase communication.



Practical Workbook Tools

Ten reusable business worksheets covering launch setup, customer consultations, sales performance, product economics, inventory, content planning, follow-ups, team coaching, weekly reviews and 90-day planning.

Use these worksheets to record your business's actual costs, stock levels, campaign decisions and results. Calculations require your own inputs.



Three Matching Companion Guides

  • Start Here Guide: How to prepare your team and begin using the pack.

  • Usage Guide: How to use, customise and manage the supplied resources.

  • Terms & Conditions: Your licence and permitted-use guidelines.



Made for Businesses That Want More From Their Retail Range



Whether you sell products alongside appointments, from a retail shelf or through an online store, you can adapt these resources to your audience and business model.



Choose your offer. Enter your actual costs. Prepare your team. Follow the campaign. Review what worked.



The same product can support weeks of valuable customer conversations when your team knows what to recommend and how to sell it.

How to use your package

Your White 2 Bronze Butter launch, made simple.



Download & Explore

Access your digital pack and begin with the Start Here Guide. Familiarise yourself with the Salon Business Bible and included marketing resources.



Learn the Product

Use the product education sections to understand White 2 Bronze Butter's six-butter blend, bronzer-free formula, skincare ingredients and key selling points.



Train Your Team

Work through the consultation questions, suitability filter, demonstration techniques and sales scripts so your staff can confidently recommend the product.



Prepare Your Marketing

Use the supplied Instagram Story and grid stills alongside the campaign captions, content ideas and customer communication templates. Add your salon's pricing and details where required.



Launch Your Campaign

Follow the structured 27-day rollout to introduce the product, build customer interest, answer common questions and encourage purchases.



Track & Improve

Use the pricing tools, sales trackers and business worksheets to monitor performance, protect your margins and identify opportunities for repeat sales.



Keep it selling

Reuse your Story and feed content, follow up successful trials and use the included profit, stock and reorder tools to monitor what is working and keep White 2 Bronze Butter moving beyond launch week.


 

Use it your way

You don’t have to publish everything at once.

Use the package for:

  • A complete White 2 Bronze Butter launch

  • A new stock or restock announcement

  • A structured 27-day salon campaign

  • Individual weekly product features

  • Ingredient education

  • Staff training and consultation support

  • A full-bottle retail push

  • Refreshing interest when sales begin to slow

  • Reviewing pricing, discounting, profit and stock performance


The content and business tools are yours to use repeatedly through the purchasing business, subject to the included Terms of Use.

Why Businesses Love It

✓ Save hours of work
Supplied imagery, captions and campaign prompts give you a professional starting point.


 

✓ Launch White 2 Bronze Butter professionally
Introduce the product through one cohesive 27-day campaign designed to build hype, educate customers and drive action.


 

✓ Give your team confidence to sell
Equip staff with product education, consultation prompts, qualification guidance, objection handling and ready-to-use selling scripts.


 

✓ Know your numbers
Worked examples explain pricing, trial costs, discount limits and break-even benchmarks.


 

✓ Stay visible beyond launch day
Use your Story campaign and static social assets again and again to keep stock moving long after the initial launch.


 

✓ Manage stock more strategically
Use sell-through, weeks-of-cover and reorder guidance to help keep momentum without waiting until your shelf is empty.


 

✓ Get more from the stock you’ve invested in
Turn White 2 Bronze Butter from another bottle on the shelf into a product your team actively recommends, promotes and follows up.


 

✓ One payment. Ongoing strategy. No subscription.
Your salon can continue using the content, education and commercial tools whenever ERUPTION™ needs another push.

Frequently Asked Questions

Is the physical White 2 Bronze Butter included?

No. This is a digital marketing, education and business resource pack. Physical stock is purchased separately.
 

Can I add my own salon branding and prices?

Yes. You may add your logo, business details, pricing, availability and calls to action to suitable assets under the included licence. Keep product information accurate.


Do I need to launch on a particular date?

No. Start the 27-day campaign whenever you're ready. The plan guides you through preparation, launch, customer education, sales and ongoing review.
 

Can my team or social media manager use the files?

Yes. Employees and contractors may access the materials to work on behalf of the purchasing business, subject to the included terms.
 

Are editable design templates or finished videos included?

The pack includes supplied Instagram Story and grid imagery, written marketing resources and video scripts. Editable source templates and finished video files are included only if expressly listed. Supplied still images may be incorporated into videos you create.
 

Can I resell or share the pack with another salon?

No. Your purchase licenses the materials for use by your business. It does not permit resale, redistribution or supply to unrelated businesses.
 

Do I need Canva?

No. The supplied social assets are designed to be ready to use without requiring you to build the campaign yourself. However, you can edit the supplied images in Canva.
 

Will this guarantee sales?

No specific result is guaranteed. The pack provides tools to improve preparation, product education, selling and commercial decision-making. Results depend on your audience, implementation, costs and business circumstances.